I am a content, branding, and marketing leader with over 15 years of experience in Media and Technology, specializing in digital strategy development across platforms, from social media to AI, focusing on rebranding and building audience engagement.

I've driven brand transformations for global companies like Nestlé, Heineken, Westwing, and Pierre Fabre, consistently delivering exceptional results across the world - from Brazil to USA, from Europe to Latin America.  As a proven people manager, I’ve successfully directed diverse, high-performing teams of over 50 professionals.

My academic background includes a Bachelor’s and Master’s in Public Relations and Communication from the University of São Paulo, alongside a Master’s in Communication Technology from Malmö University.