I’m a content, social media, and marketing leader with over 15 years of experience turning ideas into strategies that connect, engage, and grow audiences.

From social media to AI-driven campaigns, I’m passionate about creating digital ecosystems that make brands feel human and communities feel inspired. Over the years, I’ve led brand transformations for Nestlé, Heineken, Westwing and Dove, helping them reach new markets and drive meaningful impact across the globe, from Brazil to the U.S. and throughout Europe and Latin America.

As a people-first manager, I’ve led diverse, high-performing teams of more than 50 professionals, always believing that great work starts with strong partnerships and genuine collaboration.

My academic background includes a Bachelor’s and Master’s in Public Relations and Communication from the University of São Paulo, alongside a Master’s in Communication Technology from Malmö University.

Globally awarded for creative impact. Silver in Social Media Marketing and Bronze in Omnichannel at MMA Smarties 2024.